This week's featured format is a clever modification to a fabulous format we showcased over 200 episodes ago. Way back in episode 92, we featured an exciting stacked tulip fold format.
Sometimes a great stitched and folded brochure idea comes along, and we just can't wait to share it. Produced by V3 Printing of Oxnard, California, for client J. Lohr Vineyards & Wines, this composite format cleverly stitches a four-page, short-trim cover to a six-panel stepped accordion for a lovely and organized stepped map brochure.
This week's selection is a very clever pop-up format that is attainable on almost any budget (wheeee!). Designed by The Hanover Insurance Group and produced by Allied Printing Services of Manchester, Connecticut, this creative dimensional solution is a mail piece that opens with a bang.
You're going to love this week's super-creative format! This circus-themed event invitation is a self-promotional piece produced by SunDance Marketing Solutions in Orlando, Florida.
It's Christmas in June here at Foldfactory! This week's selection is a really fun catalog wrap mailer from Toys "R" Us. The mailer was sent around the holidays and it was designed to look just like the neatly-tucked ends of a wrapped gift.
This week's selection is a mix of creative format, great design and variable data personalization technology. From our friends at Allied Printing Services in Manchester, Connecticut, comes a fabulous targeted mailer for parents of accepted students at University of Hartford.
Interaction is a really powerful strategy for mail, and this week's selection is a great example. From Information Packaging in Toronto, for client Woodruff Sweitzer, this mailer starts with a snap-off end that, when removed, releases a sliding sleeve that moves images and reveals new messages.
This week's featured format is a versatile design with a smart little detail that we think you're going to like. It's a promotional mailer for Belk, and it's a composite format that merges a four-page shell with a tipped-in three-panel accordion fold. The trick, however, is in the diecut little coupon that acts as a little handle to pull the accordion out.
This week's selection is truly original. It's an admissions piece for the University of Toronto Scarborough, designed by their in-house marketing team. The piece is meant to convert admitted students to enrolled students, and we think they're making a compelling statement!
Creative folded formats can show up in the most unexpected places. This week's selection is an incredibly unique and functional solution that was utilized for a direct mailer that was distributed by Marlboro.
This week's featured format is a super-creative idea that solves a longstanding design problem: How can you tuck additional panels into a pop-up format? Finch Paper solved the problem by combining a closed gate format with a V-format pop-up and trimming the fold-in gate panels at the angle of the pop-up.
This week's featured format is a special event invitation with eye-catching diecuts and a smart idea that will prevent your response materials from falling on your prospective guests' laps!
This week's folding treat is a fabulous idea from down under. Designed by Welcome to the Fold and produced by Platypus Graphics, both of Brisbane, Australia, this compact folded business card makes a great first impression.
This week's super-cool format takes the shape of a gorgeous brochure wrap. Therapeutical workshop center, ONSITE, wanted an elegant way to send their annual brochure, so they enlisted studio haus of Nashville to dream up the design.
This week's selection is a real standout. It's a holiday card for the Kellogg School of Management, and it's a hybrid format that combines the strongest characteristics of both the gate fold and the tulip fold to create a new and exciting format—with beautiful design by Lindsay C Anderson and impeccable production by Lake County Press.
This week's super-cool folded format is the amazing Rolling Cube from Structural Graphics. Great for sending through the mail as an eye-catching, first-class parcel for targeted mail campaigns, or for handing out at a trade show or event, these cubes are both fun and impactful.
Well, something funny happened on the way to shooting this week's episode. We'll let you figure out this Fold of the Week first, but we have a really fun selection for you this week.
This week's selection is fabulously versatile—it has a feature that can add "oomph" to a tri-fold, and extra "wow" to specialty folds. This particular sample is based on an iron cross format, and adds a cleverly simple locking cover technique that is both stylish and surprising.