3D Meets Marketing —Sherburne

THIS YEAR’S Graph Expo was exciting and fun, and it was great to see so much energy after the last several years of difficult times for the industry.

One of the highlights for me was the increasing number of 3D applications that were being shown. You might ask: What does that have to do with marketing? I saw a lot of opportunity with these applications to allow differentiation of your company, which is key to an effective marketing strategy.