60-second Super-cool Fold of the Week (Video)August 28, 2014
Featured Fold: 3-D Personalized Mailer with Room Effect
This week's selection was inspired by a tiny dimensional business card from a previous FOW episode. In the earlier episode, Trish challenged the audience to adapt the format to a larger scale for marketing, and the result was a cool, personalized recruitment campaign for the Kansas City DMA.
Designed by BKV (now The Frank Agency) and produced by Spangler Graphics an RR Donnelley Co., this week's selection proves the flexibility of folded formats and is a wonderful example of how we are inspiring each other to push the envelope with our marketing efforts.
Trish Witkowski shares her super-cool folding samples and helpful production tips. View the "60-second Super-cool Fold of the Week" archive at www.foldfactory.com.