Delivering Content in a Multi-Channel World (Webinar)
Sponsored by: Canon Solutions America
Speakers: Paul DeHart, Co-Owner, President, and CEO, BlueToad; Carlos Bernal, Director of Marketing, Accu-Time Systems; Barbara Pellow, Group Director, InfoTrends
Publishing and has become more complex than ever. Publishers need to deliver content wherever their readers are, and they are being asked to create everything online in addition to print. With so many readers switching from print to digital, it's hard to know how and where to publish your content. Publishers need to integrate rich media to enhance the experience and engage the reader. They are seeking quick, simple, and affordable solutions. Publishers as well as book and publication printers need to understand tools and technologies and how to use them to move seamlessly between print, mobile, and online editions.
In this webinar, Barb Pellow, Group Director at InfoTrends and our panelists will:
- Explore available digital publishing platforms and options
- Provide examples of how the technologies work
- Provide use cases relative to how technologies can be deployed