Your Marketing and Design Reading for The Weekend
Building on the previous article, this one is about one of those "duh" features. It makes you wonder why we didn't have this ability before. Well, you actually could post as yourself but you had to go to the admin section to select the option. Now you just have to click on the little arrow head in the upper right corner. Several people pointed this out to Hubspot in the comments on this post.
Regardless of the debate as to whether this feature is "new" or just "improved," let me warn you now. I can guarantee that I'm going to get overwhelmed with ten deadlines at once and post something as the company which will be better issued under "personal." I'm just saying.
Speaking of having too much to do, was this really necessary, Twitter? Now that LinkedIn users can't automatically sync their tweets to publish on LinkedIn, I'm basically going to post on LinkedIn so my messages go out to my Twitter followers. The social media platform that makes my life easier, rather than changing things constantly, is the one that I'm betting on to win in the long run. Is it wrong to wonder whether anybody actually asks users what they want?