The ability to get anything you want anytime you want has created a new generational mindset: the click-through generation.
This mindset comes from the Internet’s ability to deliver any product or service with just a few clicks of the mouse. Need an answer to a question? Search engines—in just a few seconds—filter through the Internet to give you the answer. Need to buy something? Anything, from a kitchen sink to a diamond ring? Amazon.com can ship it to you. Countless downloads are completed every day, from programs to movies to music.
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- Business Management - Marketing/Sales
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.