Franchise Obligation Is a Two-Way Street
If you are a conversion (from another franchise), don’t think twice about the fact that you were willing to change your name and give up part of your profit because what you were doing before joining us wasn’t working either.
I’m curious as to why you spent the money if you didn’t intend to use our programs, follow the processes and learn from your partners? What did you think you were paying for?
Instead of playing the role of an unhappy customer, did it ever occur to you that you could choose to be a contributing partner? You spend much of your time reminding my team what our obligations are; do you realize that obligation is a two-way street?
Our commitment is to offer systems, programs, procedures, marketing, training and support. We do this. In fact, we meet our obligations even when you don’t take advantage of them. We have developed and delivered exactly what you need. Our best franchisees see the benefits in what we offer and get results beyond what we ever imagined.
You complain about what we provide, saying it doesn’t work or it doesn’t apply. Worse yet, you just ignore it. What makes you so different? Forgive me for being blunt, but the only thing I can see is your lack of success.
If you don’t like me, it’s OK. All we have to do is change the perimeters of our relationship. You have all the power, and there are really only two choices to get a different result:
- Buy out of our agreement and go do this on your own. Yes, it will cost some money, but staying is costing you more. Cut your losses and prove us wrong. We wish you nothing but the best.
- Stop looking for what does not work and start applying what does. Take off your customer hat and start acting like a partner. Hold us to our obligations by meeting yours.