Print, Tech, and Retail During Corona with Karis Copp
In this Podcasts from the Printerverse episode, Karis Copp of Karis Copp Media took over hosting duties for a discussion with me about retail in the time of coronavirus, and how print and technology can help brands and retailers maintain a connection with their customers.
In this podcast, we discuss how the pandemic could be an opportunity for retail to adapt to changing customer demands, and talk about some of the ways that savvy businesses are implementing clever tech solutions such as augmented reality to bridge the gap caused by coronavirus.
We also talk Gen Z and their shopping habits, and why it’s important to consider their needs as we reshape the retail landscape post-COVID, as well as how printers can seize the opportunity to be part of their communities and forge new partnerships with local businesses by helping them reopen. The whole world has changed, and there is so much that will no longer be relevant – don’t let it be you!
Listen Long and Prosper!
Deborah Corn is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts From The Printerverse, cultivator of Print Production Professionals the No. 1 print group on LinkedIn, Girl No. 1 at Girls Who Print, host of #PrintChat every Wednesday at 4PM ET on Twitter, the founder of International Print Day and the founder of #ProjectPeacock. She is the recipient of several industry honors and sits on the board of the The Magazine Innovation Center at the University of Mississippi, and is an advisor for the Advertising Production Club of NYC.
Deborah has 25+ years of experience working in advertising as a Print Producer and now works behind the scenes with printers, suppliers and industry organizations helping them create meaningful relationships with customers and members, and achieve success with their social media, content marketing, event marketing and sales endeavors.