Philip Warbasse: Voice-First SEO for Small Businesses
Back in January, I had addended Project Voice with Karis Copp, the #1 event for voice tech and artificial intelligence in America, and was amazed to discover the far-reaching possibilities of voice technology and voice-assisted devices.
For printers, a key area to pay attention to is voice-first SEO!
In this podcast, Karis and I spoke to Philip Warbasse, CEO of Warbasse Design, about why incorporating voice-first SEO into a marketing strategy is important for the future of all businesses. He also talks about where the four major voice assistants get their data and how you can make sure the right information about your business is in the right places to make it a result in voice searches.
Follow his advice and voice assistants could be replying with your company name when asked: ‘What’s the best print shop near me?’ Philip cited that half of all searches are expected to be carried out via voice this year, so optimizing your business for voice NOW is crucial – yes, now!
Listen Long and Prosper!
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- Business Management - Industry Trends
Deborah Corn is the Intergalactic Ambassador to the Printerverse at Print Media Centr, delivering printspiration, education, and resources to print and marketing professionals around the world. Through her site, speaking engagements, live and virtual events, Podcasts from The Printerverse, PrintFMradio.com, and ProjectPeacock.TV, she connects the industry to ideas that drive business forward. Deborah is the founder of International Print Day and Executive Director of Girls Who Print, a global nonprofit supporting women throughout their print and graphic arts careers. She also draws on 25+ years as an agency print producer to help companies build stronger customer relationships. Explore the Printerverse at PrintMediaCentr.com
