Moving from Success to Transformation: Driving Better Performance

If we look at the stages of evolution in companies, they go from survival to success to transformation. I believe we have tasted success at Affinity Express and are ready to make the next move to transformation. But as we prepare ourselves for the journey, it is helpful to consider the analogy of "crossing the Rubicon." When we transition from "I would like to" to "I will," we cross a personal Rubicon. After that step, there should be no hesitation and no way back.