How I Got A Printer Fired: A Cautionary Tale
I just read a post from fellow PI blogger Bill Farquharson on NAPL titled, "How I Got A Buyer Fired." I was going to leave a comment, but my comment turned into comments, and those have grown into this post I am sharing here.
Bill has told a story from his point of view, and since I wasn’t involved I can’t comment on the actions of the buyer he "got fired," but I do want to address a few general points from a buyer’s perspective that may be helpful to you when a new person takes over a well-established and long-standing account you service.
- Categories:
- Business Management - Marketing/Sales
Deborah Corn is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts From The Printerverse, cultivator of Print Production Professionals the #1 print group on LinkedIn, Girl #1 at Girls Who Print, host of #PrintChat, the founder of International Print Day and the founder of #ProjectPeacock. She is the recipient of several industry honors and is on the Advisory Board for the Advertising Production Club of NYC.
As the Intergalactic Ambassador to The Printerverse, Deborah provides ‘printspiration’ and resources to print and marketing professionals through Print Media Centr. She has 25+ years of experience working in advertising as a Print Producer and now works behind the scenes with printers, suppliers and industry organizations helping them create meaningful relationships with customers and members, and achieve success with their social media, content marketing, event marketing and sales endeavors.
Twitter: @PrintMediaCentr
