Entering New Product Categories Can Help Grow Your Business
Last week, Marka and the FEI tribe discussed the importance of developing strategic product line extensions that benefit your customers and prospects. This week, they discuss the why, when and how of entering a new product. Remember, fire = print.
Zoot was late for FEI’s morning marketing meeting. He strolled sheepishly into the conference room, a container of soup in his hand.