10 Steps to Keeping Marketing Communications Updated

At the start of the year, every marketing department needs to update their materials and documents and make sure they're ready to use. Now that I'm done with mine, I put together a checklist that you can use too.

 

1. Revise Dates

It sounds obvious but you would be surprised how many people forget to check the footers on their documents and sales presentations. I still see websites that say Copyright 2010! You might also want to update file names to make sure everyone uses the correct version. Do a quick inventory and set aside time to make these small changes: it takes little time but makes a big difference to your image.