Trends in direct mail and the direct marketing industry, the latest from the U.S. Postal Service
(postal rates, IMB, regulations) as well as information on software, equipment and best practices for
preparing materials to be delivered via the mailstream in the most efficient and cost-effective manner.

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Todd Haycock, VP, Mailing Services, at Broadridge Financial Solutions, and President of the Major Mailers Association, discusses lowered service standards within the U.S. Postal Service's recently announced 10-Year Strategic Plan, the impact of excessive rate increases, and how printers and mailers can reduce postage costs for their customers.

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