Mailing/Fulfillment

If you’re sending the same format to every audience, you’re leaving response on the table. Here’s a guide to choosing the right option.

In today’s crowded mailbox, direct mail has to interrupt routine. Here are strategies to turn a simple piece into a memorable one.

After participating in a webinar panel on Lob’s 2026 State of Direct Mail Report, Paul Bobnak shares what stood out the most and why.

In direct mail, design may draw the eye, but the right words drive response. Utilize these strategic keywords to spark action.

Direct mail remains a strong choice for marketers moving into 2026. Here are some predictions for what to expect this year.

Recent USPS postmark changes have sparked confusion, especially for those who rely on mail to meet deadlines. Here’s what to know.

Most mail gets tossed, but every so often, a piece earns a second look. That’s design with intention. Let’s break it down here.

PostcardMania reports growth in 2025 across multiple sectors, led by renewed demand for traditional direct mail and automation.

Paul Bobnak reflects on how a walk through Philadelphia’s history offered a timely reminder of the power of handwritten communication.

NPF appoints Dina Kessler of Kessler Creative to its Board of Directors, strengthening leadership across the mailing industry.

Johnson & Quin kicked off the new year celebrating our 150th anniversary at our holiday party on…

Strong direct mail design isn’t about decoration. It’s about clarity and intent. Here are the key elements to get it right.