Consumables-Paper - Non-Paper Substrates

Over the last few years, we’ve seen our share of wood veneer business cards, but the veneer and printing industries have evolved. But let’s back up for a second and look at the amazing way these substrates are created. And believe me, this is worth a sales call to a potential customer all by itself.

We at PaperSpecs would happily pay the toll to cross this bridge. The event invitation is an amazing blend of design and materials, right from the covers on. Two sheets of actual wood veneer have been printed and tipped onto the first and last panel of an accordion fold.

A well-constructed pocket folder that is stylish and useful speaks volumes about the quality of this purveyor of western wear and its brand. Worth noting are the gussets and bleeds, and the tailoring of a stout offset wrapped tab closure also suggest a quality product. This effect was accomplished by designing extra width into the tab, which was folded over and glued for a double-thick sturdiness.

FiberMark CEO Anthony P.D. MacLaurin can strip down his company’s corporate strategy to one simple statement.  “Replace plastic,” he says. That means getting manufacturers that use plastic in book covers, file folders, packaging for consumer goods from cognac and Godiva chocolates to board games to use materials made with cellulose.

FiberCard replaces the plastic used in gift cards and hotel-room key cards with a dense, glossy paper that not only accepts the printing of graphics and photos, but takes the magnetic strip and scratch-off space where the PIN number is hidden.

FiberTag, is designed to replace those plastic tags

Most of you probably know all of this, but there may be a thing or two that you don’t know. Or maybe you just need to be reminded.
 
10. We usually like to print color on coated paper. For most applications, coated paper is best for color, but some excellent work can be done on uncoated papers, especially text and cover or opaque grades.

During our recent Alternative Papers Webinar...The bone of contention centered on what was said about the use of plastics – namely Category 3 “PVC or Vinyl” and Category 7 “Other” – for making paper.

Iggesund Paperboard sent me some really gorgeous packaging samples — you know, the kind you’d want to save because they are too cool to throw away — and a note that said their paperboard will not crack at the fold with or against the grain, on even their heaviest 144-lb cover.

Choosing the most appropriate quality paper for your project can be a daunting task. To ease the way, I’ve compiled my top ten tips to help you find the right paper for your projects.

Choosing the most appropriate quality paper for your project can be a daunting task. Paper has many features to consider, and new sheets are continually coming into the market.

Part of the All About: Sustainability Webinar Series!

Selecting the right paper for your direct mail campaigns has always been a balancing act, juggling cost with performance. And now, marketers increasingly are adding environment-friendly to their lists of considerations.

But "environment-friendly" is a big concept, encompassing a whole host of options ranging from virgin fiber that is responsibly harvested to post-consumer recycled fiber, mixed fiber sources and even alternatives to wood fiber. In addition, some companies extend their research and selection criteria to include the environmental impact of the processes used to manufacture the paper.

To help you suss out the differences in the paper products on the market, Target Marketing and Printing Impressions have assembled a panel of production experts who will take you through the various factors related to the environment and paper.

You'll come away with an understanding of:
- the substrates that are considered environment-friendly
- the environmental issues surrounding the manufacturing process
- what factors to weigh when selecting eco-friendly papers

Click here to view this webinar today!