WorkflowOne Details Go-to-Market Strategy
DAYTON, OH—November 13, 2008—Workflow Management, Inc., parent company of WorkflowOne, today detailed the go-to-market strategy that it believes will accelerate its growth in business process outsourcing services for print and promotional marketing.
“We’re building on the tremendous growth that WorkflowOne has experienced over the last three years as one of the nation’s leading providers of managed print and promotional marketing services,” said Greg C. Mosher, Chairman and CEO of Workflow Management, Inc. “This positioning clarifies for the market, the benefits of our Dual Network Advantage – that is, the twin assets of best-in-class outsourcing services and internal manufacturing – which helps us deliver exceptional service, accelerated time-to-market, unequalled value and substantial savings for our clients.”
WorkflowOne’s Dual Network Advantage or WorkflowOneDNA, is powered by the Helix Services Network and Helix Manufacturing Network. These two, fully integrated networks of services, sourcing and manufacturing capabilities are enabled by market-leading technology and a logistics infrastructure that ensures timely and efficient delivery. Using the proprietary WorkflowOneAccess portal, clients have a single point of entry into a system that untangles the complexities associated with print and promotional marketing procurement, logistics and supply chain management. Using the Helix Networks, WorkflowOneDNA will provide clients with more choice, better pricing, greater quality and higher savings.
“We connect with our clients through technology,” Mosher added. “We are more than just a vendor; we’re a strategic partner. It’s like our DNA connects with our clients’ DNA.”
“To date, more than 800 enterprise clients, out of our several thousand clients, are aggregating their brand spend through the Helix Networks,” said Scott Berry, Chief Sales and Marketing Officer. “Many are enjoying up to 15%-20% savings on their print and promotional products-related spend, as well as increasing their speed to market and internal efficiency, all of which benefits their bottom line.”
