Women in Printing -- Female Perspectives
Today the company is owned and operated by Rosemary Farley, who serves as chairman. Farley Printing is recognized by the State of Delaware and City of Wilmington as a woman owned business.
Farley Printing is a minority contractor and satisfies purchasing requirements for businesses seeking to work with minority contractors. "There are more women in ownership and management positions today than ever before, and those numbers are increasing," Farley points out. "There are more women in sales, more women print buyers, more women designers. Of course, this is also a reflection of the whole American work force—not specifically the printing industry."
The business philosophy at Farley Printing is a simple and straightforward one, she says. "We need to first take care of our customers, then we need to take care of our employees and then everything else will take care of itself," Farley contends. "This philosophy is not gender driven but sound, good business practice."
Farley encourages women in the printing industry to inquire into ownership or partnership opportunities. This could be a step towards grooming more female executives.
"Small businesses are generally more flexible and creative," she explains. "Ownership by women is a way to make the industry more attractive to other women. Almost 30 percent of our work force comprises women."
Another way to draw women into the industry would be to encourage paper suppliers, vendors and manufacturers to consider tailoring seminars or workshops towards female employees, Farley suggests.
Susan Kinney, The Castle Press
Susan Kinney, president of The Castle Press in Pasadena, CA, got her start as many in the printing industry do—on the ground floor with nowhere to go but up. She took the opportunities that were available to her and has not looked back.
Kinney started out working in the accounting office for a printer in 1972. She recounts that her employer encouraged her to take classes and learn about the business. This would allow Kinney to take on additional responsibilities and move up in the company.