UPM Evolves Coated Paper Offerings in Partnership with HP PageWide Inkjet Presses
UPM Communication Papers is collaborating with HP Inc to pilot a new generation of digital printing papers specifically designed for high-speed inkjet printing technology.
The new portfolio includes four treated, coated grades, that provide productive and smooth printing, excellent image production, and ease of use for customers. The ColorPRO papers are compatible with all existing HP Inkjet presses, as well as the newest generation that were unveiled at PRINTING United Expo in Las Vegas.
“Digital printing technologies are being increasingly adopted by conventional printing as well as specialist players. UPM Communication Papers is at the frontline of this shift, ready to make a smooth transition for customers embracing digital printing methods," says Ruud van den Berg, SVP Sales, UPM Communication Papers. “As a committed graphic paper provider, we monitor carefully and constantly how printing methods are evolving, so we can anticipate the needs of our customers. Compatibility between the printing press and paper provides an added assurance to customers that they will achieve consistent high quality for their needs.”
From book and magazine publishing to highly targeted direct marketing, innovation in coated high-speed inkjet papers creates opportunities for customers to transition to digital printing without the need for primers, bonding agents, or optimizers. This brings business advantages through time and cost savings, as well as promoting more sustainable printing through lower ink consumption, waste reduction and savings in drying energy.
Bret Funke, Director of HP Media and Supplies Solutions, says that "The UPM and HP alliance is proof that cross-industry collaboration between paper and print technology leaders can add substantial and immediate value for our shared customers. This product initiative enables greater flexibility and sophistication in a printer’s product mix, and the confidence of industry-leading performance that comes with ColorPRO Technology."
Three grades have successfully achieved ColorPRO Technology: UPM Star matt JET 45 lbs, UPM Star matt 1.2 JET 54.1 lbs and UPM Finesse matt JET 60.8 lbs. The fourth grade, UPM Finesse gloss JET 77.7 lbs, is expected to be qualified shortly, after final testing at HP’s facilities in San Diego by end of 2022.
The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within do not directly reflect the thoughts or opinions of the staff of Printing Impressions.