SpectraLab to Show Absolute Color Measurement On-Press at drupa

HOD-HASHARON, ISRAEL—April 11, 2012—Advanced Vision Technology (AVT) is introducing the SpectraLab module, their new ISO-compliant on-press online spectrophotometer for color and density measurements. It is suited for flexible packaging printing, as well as for the label printing markets as it allows consistent color and density quality in repetitive packaging and label images – within the job and between the same jobs.

AVT’s SpectraLab is an extremely robust, revolutionary system employing the latest technology in color measurement. SpectraLab provides a true inline spectrophotometric measurement of the printed colors on virtually all flexible and carton substrates.

SpectraLab is the only ISO-compliant spectrophotometer available on the market for online measurement of absolute color and density values of color, which is essential in package and labels printing. SpectraLab is an optional add-on module operating in conjunction with the existing AVT PrintVision/Jupiter, and the PV/Argus II Automatic Inspection Systems, or to the brand new PV/Argus Elite system. The measured colors are reported during run-time by the inspection system, on press-side displays for the operator to immediately take actions as needed.

SpectraLab is comprised of a Spectral Measurement Unit (SMU) that measures in conformance with the recognized ISO standards for graphic arts color measurement devices (including ISO 13655 and ISO 5.3). For better accuracy, the SMU is automatically and constantly calibrated.

Amir Dekel, Vice President of Marketing for AVT, state, “SpectraLab is truly unique in being the only ISO compliant spectrophotometer available to packaging printers for on-press measurement of printed colors. SpectraLab provides a significant value to press operators, because now they can specifically ‘print to the numbers’ supplied by the end customer instead of relying primarily on subjective perception of comparable quality.

“In addition, the system is completely intuitive for production personnel. Ready access to a wealth of highly accurate, run-time color measurements is a ‘game changer’ for process control and quality control. SpectraLab will quickly become a standard in the printing of color packaging by eliminating the need for inefficient multiple press stops and starts which, up to now, were needed for collecting off-line, manual color measurements.”