'Social Media Face-Off' Session One of Two DMA2010 Presentations to be Streamed Live

NEW YORK, NY—Oct. 5, 2010—The Direct Marketing Association (DMA) today announced live video streaming for two Monday DMA2010 sessions: CEO Larry Kimmel’s opening remarks and "Social Media Face-Off," in which 10 digital gurus will duke it out as they try to monetize social media marketing.

The global community is invited to watch DMA CEO Larry Kimmel’s opening remarks on Monday, October 11, at 8:30 a.m. Pacific Time. Kimmel is set to discuss where marketing is today and where it’s heading. Phase 1 of DMA’s new website will also be revealed that morning. The live video stream will be available on the new site by visiting www.newdma.org.