Self-Mailer with Integrated Belly Band and Insert: 60-Second Fold of the Week
Here's a smart self-mailing modification to a mail format that was featured in episode 533. In the earlier episode, the belly-banded format mailed in an envelope, but the design and production team at SPC turned the concept into one that can self-mail instead!
This smart and simple idea is great for holding light inserts, and for creating an area of interest on the interior of the brochure. Check it out!
How was the Self-Mailer with Integrated Belly Band and Insert produced?
Folding Style: Tri-Fold, Tent Fold
Design and Production: SPC / Niles, Ill.
Paper: 80 lb Finch Fine Opaque Cover 100% PCW
Size: Folded: 10.5x6"; Flat: 10.5x14.625"
Printing: Printed 4/4 sheetfed with HUV inks
Finishing: Channel score, fold insert, place insert onto carrier, affix belly band, fold, fugitive glue
Budget Rating: Low – Moderate
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.