Reid Graphics Crosses the Digital Tipping Point with HP Indigo WS6000 Press

Reid Graphics used that experience to establish innovative Web-to-print programs, including automated "lights out" manufacturing for key clients trained to submit completed art files that get routed directly to press queues through Reid Graphics’

HP SmartStream Labels and Packaging Print Server.
"With its established momentum and expertise in digital printing, Reid Graphics has an opportunity to ignite a transformation in its business using the HP Indigo WS6000 Digital Press’ high-volume capabilities," said Alon Bar-Shany, vice president and general manager, Indigo division, HP. "We were pleased to begin the 2010 Labelexpo Americas show with a sale to one of our most enthusiastic long-time customers."

High productivity and industry-exclusive color capabilities
The HP Indigo WS6000 Digital Press prints at 98 feet per minute in four-color mode, and is compatible with a broad range of media—from thinner flexible packaging substrates, to label and shrink sleeve media, to folding carton material. HP Indigo presses are the only digital label and packaging solutions that use true PANTONE-licensed spot-color inks or offer four-, six- and seven-color PANTONE-licensed spot color emulation, giving converters the ability to meet their customers’ demanding brand color standards.

HP Indigo presses offer virtual elimination of make-ready and streamlined processes for changeover, allowing them to print large numbers of jobs.² At Labelexpo, HP is featuring the HP Indigo WS6000 in a "Tower of Production" demonstration highlighting the number of jobs that can be printed per shift compared to conventional flexography. Working to an eight-hour production schedule each day at the show, the HP Indigo WS6000 Digital Press is printing a variety of labels on various substrates, recreating the environment at a typical converter’s facility.

When making its purchase, Reid Graphics received flexible, vendor-direct financing from HP Financial Services, the company’s leasing and lifecycle asset management services subsidiary.

More information about HP Indigo presses is available at www.hp.com/go/gsb or through the HP Graphic Arts Twitter feed.