Quebecor World Inks Major Catalog Pacts
MONTREAL—Quebecor World has signed a pair of multi-year accords to produce catalogs for several major retail clients. Catalog specialist Redcats USA renewed an agreement that sees Quebecor World produce the Lane Byrant and Jessica London catalogs, while the printer will also address the full program needs of Bass Pro Shops.
The Redcats deal includes rotogravure printing, logistics services, mail list processing and premedia solutions. Other brands in the Redcats stable include Chadwick’s and the Lerner catalog.
The Bass Pro Shops contract builds upon the previous agreement between the two companies. Quebecor World has furnished Bass Pro Shops’ retail insert program while Sun Media (a Quebecor Media company) manages its ROP advertising in the Toronto area.