Print Publishers Capitalizing on Mobile Market, ABC Survey Finds
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• Apple currently leads the pack of manufacturers offering e-reader and tablet devices, but some concerns may drive publishers to other devices. Eighty-six percent of respondents said that Apple is the e-reader manufacturer most likely to impact the publishing market. However, only 11 percent of survey respondents said they were satisfied with the analytics and subscriber data they receive from Apple. Only 19 percent said they were content with Apple’s app business model.
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