Book Publishing Market Saw Steady Title Growth in 2011

That total represent the most significant expansion in more than four years for America’s traditional publishing sector, but removing self-publishing from the equation would show that the market is relatively flat from 2010.

“Transformation of our industry has brought on a time of rich innovation in the publishing models we now have today. What was once relegated to the outskirts of our industry—and even took on demeaning names like ‘vanity press’ is now not only a viable alternative but what is driving the title growth of our industry today,” said Kelly Gallagher, vice president, Bowker Market Research. “From that standpoint, self-publishing is a true legitimate power to be reckoned with. Coupled with the explosive growth of eBooks and digital content—these two forces are moving the industry in dramatic ways.”