Magazine Ad Revenue, Pages Grow for Fourth Straight Quarter
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Four of those categories exhibited double-digit increases, driven by the following subsectors:
• Apparel and accessories: luxury brands; ready-to-wear garments; footwear; jewelry/watches
• Automotive: vehicles both domestic and import, driven by new hybrid and other fuel-efficient models; also auto accessories and equipment
• Financial, insurance and real estate: banks; financial consultancies and software; insurance firms
• Technology: telecommunications, in particular ads for mobile devices; digital products, such as apps
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