PaperSpecsGallery.com Presents: UVA Bicentennial Program
Directed by the university to make the piece “feel like a party,” Watermark blended beautiful black and white photography with colorful design accents and bold typography inside the booklet, which highlighted some of the programs scheduled to be part of the UVA bicentennial celebration – a strong visual suggestion of the past and present colliding.
The interior pages were printed on 80 lb. Rolland Opaque Smooth Text. The real crowning glory of this piece, however, are the program’s multiple covers. It is in these that the past and present truly come together as one.
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Working from the outside inward, we have a very short short-cover made of 80 lb. Orange Neenah Astrobrights Orbit Cover, alive with tactile appeal thanks to a crisp blind emboss featuring the official Bicentennial mark – itself inspired by Jefferson’s own original sketches for the school’s rotunda.
The founding father’s handiwork appears again on the second layer – a half-cover boasting a detailed sketch of that same rotunda on translucent 48 lb. Glama Natural Clear from CTI Paper. The product of pure design inspiration, Jefferson’s rendering on this sheet lines up perfectly with a photo of the real-life rotunda on the full cover just beneath this one, the photo’s details clearly emerging through the translucent Glama sheet – past and present, indivisible! (That photo sheet is 100 lb. Rolland Opaque Smooth Cover.)
In the end, this program for the University of Virginia’s bicentennial, like its founder’s own vision for the country he helped to usher into being, is greater than the sum of its parts.
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.