Amway Adds Capabilities from Commercial to Folding Cartons with KBA Rapida 106
DALLAS—October 27, 2015—KBA North America is proud to announce that Amway, a global manufacturer of nutrition, beauty and home products and one of the world's largest direct selling businesses, has added unique printing capabilities at its headquarters in Ada, Michigan, with a new six-color, 41-inch KBA Rapida 106 UV press.
The new KBA press meets the high expectations of Amway by increasing the company’s packaging output for its family of brands and creating unconventional eye-catching designs for its popular products. It will support the company’s continued growth with its versatility by printing all of its internal marketing materials including instruction materials, brochures, and pamphlets. Amway is also gaining productivity with its new KBA press since it replaces three existing presses from a different manufacturer.
Before Amway chose the KBA Rapida 106 press, the firm performed a thorough vetting process researching all of the sheetfed press manufacturers.
Amway is a $10.8 billion direct selling business based in Ada, Michigan. Top-selling brands for Amway are Nutrilite vitamin, mineral and dietary supplements, Artistry skincare and color cosmetics and eSpring water treatment systems—all sold exclusively by Amway Business Owners. Global sales in 2014 made Amway the #1 direct selling business in the world, according to the Direct Selling News 2015 Global 100. The company’s annual sales figure includes revenue from direct selling operations and other business holdings.
About KBA North America
KBA North America is located in Dallas, and is a member of the KBA Group. Established almost 200 years ago in Wuerzburg, Germany, Koenig & Bauer AG (KBA) is the oldest and second largest press manufacturer worldwide. KBA's banner, 'People & Print,' reflects its dual focus as a leading innovator for print entrepreneurs. The group's product range is the broadest in the industry; its portfolio includes sheetfed offset presses in all format classes, commercial and newspaper web presses, inkjet systems and presses, flexographic presses, special presses for banknotes, securities, metal-decorating, smart cards, glass and plastic decorating.