Nahan Printing to Run North America’s First 10-unit Rotoman Press
ST. CLOUD, MN—07/05/07—The first 10-unit Rotoman press in North America has arrived at Nahan Printing, Inc. in St. Cloud, Minnesota. “After doing our research, we concluded it was the best piece of equipment for the market we serve,” states Joel Meyer, VP Sales and Marketing at Nahan Printing.
The new Rotoman press from MAN Roland will help expand Nahan’s capabilities and its brand, according to Meyer. “This investment illustrates our commitment to high quality products and innovation, as well as our mission to exceed the expectations of our customers,” he says. “Tactically, it enables us to increase our product offerings, flexibility, options, and redundancy for existing equipment.”
Before selecting the 10-unit configuration, Nahan took a close look at its market and determined that a portion of it needs the capabilities that ten units bring.
“We will be able to produce heavy ink coverage on higher quality paper — high-end four-color-plus products,” Meyer adds. “With the Rotoman, we have the opportunity to deliver high quality, unique products.”
The system will incorporate two MAN Roland high-speed folders as well. “The two folders will give us versatility and allow us to produce a wider range of high-end products for our customers,” Meyer says.
MAN Roland’s PECOM control, automation and operating system will help Nahan press operators cope with the diversity of flavors, while saving time and money for the printer’s clients. “The automation will assist us in minimizing changeover times and makeready wastes. We expect this to be especially true when switching from one format to another,” added Meyer.
The products Nahan produces span the range of high-end commercial printing with strong emphasis on, and expertise in, direct mail. Database management, variable data and personalization capabilities, and complete lettershop services are all offered under the Nahan brand.
As such, personalized direct mail pieces, in the form of individualized catalogs and publications, will be on Rotoman’s can-do list at Nahan Printing. The company is home to an up-to-the-minute array of inkjet and laser systems, which automate the application of variable data during the finishing process. “We will be personalizing materials that come off the Rotoman for our clients,” Meyer notes. “Having this capability further expands our product offering.”