MELVILLE, NY—April 14, 2015—Canon Solutions America, a wholly owned subsidiary of Canon U.S.A., announced that Alcom Printing Group, a leading provider of integrated print, direct mail marketing and business development solutions, has installed three Océ VarioPrint 6320+ digital monochrome presses, part of the Océ VarioPrint 6000+ series.
Based in Harleysville, PA, Alcom has a proud 68-year history of meeting—and exceeding—clients’ expectations by staying on pace with their ever-changing needs. Boasting a full arsenal of equipment, including both web and sheeted offset, digital color, digital black-and-white cutsheet, wide-format printing, direct mail and fulfillment, Alcom strives to provide a true customer-centric solution, as illustrated by its tagline “YES is the answer!...Now what’s the question?” Listening to clients and helping them achieve their goals is another core piece of Alcom’s business solution.
Following the economic turndown of 2008, Alcom made the conscious decision to grow its business organically through a series of strategic acquisitions that expanded its offerings to better meet clients’ needs. In just over a year, Alcom acquired two separate firms. As a result, it gained the ability to serve a number of new markets, including wide-format, branded promotional items and claims administration bulk check printing. In particular, the addition of wide-format capabilities gave Alcom the ability to print on a wide range of substrates, including window clings, wallpaper, glass, wood, banners, signs, corporate wall art, floor graphics, ceiling tiles and other materials. Its customers gained the benefits of greater customization and quicker turnaround.
Capacity Challenges
Over the past decade, Alcom has seen its digital business grow “by leaps and bounds,” according to Douglas Yeager, assistant chairman and CEO, Alcom. Much of that business has come in the form of print-on-demand for franchises, as well as in proxies and annual reports for financial organizations and product marketing materials for the pharmaceutical industry. Keeping up with that demand was tough, and Alcom recognized the need to acquire new equipment that would meet two primary goals: better reliability and increased capacity.
“We were growing at a high rate of speed revenue-wise and number-of-jobs-wise,” says William Kuplen, president, Alcom. “We did not have enough capacity because our equipment didn’t have a very good uptime and could not produce enough volume to meet customers’ needs.”
With the guidance of the Canon Solutions America print production sales team, Alcom management identified the Océ VarioPrint 6320TP monochrome press as a prime contender. According to Francis McMahon, vice president of marketing in the Production Print Solutions division of Canon Solutions America, VarioPrint 6000+ series presses are a great choice for a company like Alcom because they are designed to meet a wide range of requirements.
“Today’s print providers increasingly serve as one-stop shops, serving a multitude of needs and printing a wide array of materials,” said McMahon. “The versatility of the Océ VarioPrint 6000 Ultra+ series gives them the ability to expand their services and enter new markets, while producing offset-like quality at a cost-effective price.”
Digital Duke-Out
Kuplen and Yeager agreed to a 30-day on-floor trial, during which the VarioPrint 6320TP went head-to-head with one of Alcom’s current vendors’ digital monochrome presses.
“What really opened our eyes was having that demo sitting on the floor and really testing its capabilities,” said Yeager. “We threw everything we could at it and it responded very well.”
At the end of the 30-day trial, Yeager asked the operator to give him a list of pros and cons for each machine. With a mile-long list of pros, the VarioPrint emerged the clear winner. Alcom invested in not one, but three VarioPrint 6320TP presses.
Over the course of several weeks, Canon Solutions America representatives worked alongside Alcom staff, transitioning in the three VarioPrint presses, while transitioning out two existing presses. The two companies ensured that a high level of production was maintained throughout the implementation. Yeager and Kuplen immediately recognized numerous advantages in the form of uptime, speed, print quality and reliability, along with the ability to print on both sides simultaneously. Perhaps most impressive was the VarioPrint’s ability to keep up with Alcom’s increasing demand. No longer did the company find itself needing to outsource jobs to meet deadlines.
Perfect Partners
Looking forward, Alcom is looking not only at making more strategic acquisitions, but also at purchasing more equipment to expand its potential offerings to possibly include continuous feed laser and inkjet. Wherever the future takes Alcom, Yeager is confident its future will be bright with Canon Solutions America by its side.
“For us, it’s not just about machinery, it’s about partnerships and having a partner that understands our business,” said Yeager. “Canon Solutions America has demonstrated its willingness to meet with us as our business changes or grows and make the right recommendations as we continue to transition our business.”
About the Océ VarioPrint 6000+ series
The Océ VarioPrint 6000+ series of printers are the most productive digital monochrome presses in their class. Based on Océ Gemini Instant Duplex technology, this duplex printer series takes monochrome speed to new heights. With ultra-fast speed and benchmark reliability, print professionals can take on more jobs and turn them around faster, enter profitable new markets like digital book printing, expand services and do more with less all while reducing costs and environmental impact. The result is a win-win proposition that delivers business stimulus benefits, expands opportunities and optimizes resources and investment protection.
The Océ VarioPrint 6000 Ultra+, TP+ and MICR+ Printer series are scalable to meet the needs of high volume duplex printers. Available in four speed models – 6160, 6200, 6250, 6320 and offering print speeds from 166 to 306 ipm Letter and 89-164 ipm 11x17". The fastest duplex printer in the series, the Océ VarioPrint 6320+ high volume printer is 25 percent faster than the Océ VarioPrint 6250+ system and offers productivity that is unmatched by its nearest competitor, making it ideal for grueling double-sided printing requirements.
With Océ’s Temporary Speed License, an Océ VarioPrint 6000+’s print speed can be upgraded when and where it is needed. Without a significant long-term investment, peak production workloads can now be turned around faster and keeping clients satisfied.
Océ Gemini Instant Duplexing Technology uses a single engine to drive two imaging belts that print both sides of the page in a single pass. As a result, duplex jobs print faster and more reliably. With the Océ VarioPrint 6000 Ultra+, TP+ and MICR+ Lines, printing firms can offer customers a single source for a variety of job types with the fastest job turnaround on the market, offset-like quality and near-perfect registration. Océ VarioPrint 6000+ high volume printers are the most productive systems on the market for duplex cutsheet printing.
About Alcom
Alcom is a leading provider of integrated solutions for print, direct mail marketing and business development, utilizing cross-media marketing initiatives. It offers an integrated suite of print and technology-based products and services, including Variable Digital Print; Web-to-Print Online Storefront Programs; Integrated Purl Marketing Campaigns; E-mail Marketing; Direct Mail; Social Media Marketing; and Wide-Format, Sheet-Fed and Cold-Set Web Printing Solutions. With over 68 years of excellence in service, Alcom has strived to stay on pace with its clients’ ever-changing needs. By expanding its focus beyond the printed page utilizing cross-media marketing, Alcom has set the benchmark for effective variable data communications.
About Canon Solutions America
Canon Solutions America provides industry leading enterprise, production and large-format printing solutions, supported by exceptional professional service offerings. With the technology offerings of the Canon and Océ brands, Canon Solutions America helps companies of all sizes improve sustainability, increase efficiency and control costs through high volume, continuous feed, digital and traditional printing and document management solutions. A wholly owned subsidiary of Canon U.S.A., Canon Solutions America is headquartered in Melville, NY, and has sales and service locations across the United States.
Source: Canon Solutions America.