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Erik Cagle
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The 29.5x20.8˝ maximum sheet size is a major coup in regards to retail signage; it's not out of the ordinary for a client to order 500 different signs to go out to each of 900 retail locations. Also, the ability to run "multiple up" on a sheet also speaks to Gilson Graphics' variable data printing direct mail business. And, because the J Press 720 marries the front end of an offset press to an inkjet engine, the printer reaps the productivity benefits of a sheetfed press and the quick makeready, variable data printing advantages of a digital press on run lengths less than 3,000.
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Erik Cagle
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