HP Captures View of the Making of drupa's Largest Digital Print Exhibit (Video)
DÜSSELDORF, Germany — June 1, 2016 — In this time-lapse video, HP offers a behind-the-scenes look of what went into setting up drupa's largest digital print exhibit in Hall 17. The effort to put together Hall 17 started over a year ago with a core team that planned every aspect of the show — the design, the messaging, the logistics and more.
The construction at the Hall started in mid April. A diverse team brought together the stands, the lighting, the special displays and installed the equipment.
Spanning the size of a football field, HP is showcasing more than 50 digital printing solutions from across its portfolio highlighting the innovation, speed, performance and power of digital printing.
Click here to watch the video (YouTube):
"drupa 2016 is a celebration in the graphics industry and an opportunity to showcase innovations that are transforming the print and graphics world,” explains Mike Salfity, GM and global head, HP Graphics Solutions Business, HP Inc. “HP is redefining the role of printing with digital innovations that change the economics of the graphics industry. We have breakthroughs at drupa that aim to surprise, delight and inspire print providers with the possibilities enabled by print.”