Gotta Go - Gotta See Opportunities at PRINT 13 (Commentary)
Commercial Printer: Gotta See What—Where?
PrintCom: The go-to place is PRINT 13 at McCormick Place, Chicago, Sunday, September 8 through Thursday, September 12.
Gotta See the developing aggressive digital printer manufacturers battle for market share as second-tier suppliers push for growth with new, improved and sometimes disruptive technology embedded in a new range of equipment and software—what PrintCom characterizes as opportunistic technologies and products.
Commercial Printer: But I’m not in the market for new equipment, so why go?
PrintCom: You may not be in the market to buy anything, but attendance at PRINT 13 will provide an information base for selecting outsourcing partners. By looking for product and service ideas, printers of all sizes can evaluate potential value enhancements to supplement current capabilities. Outsourcing is a very viable option and PRINT 13 is a great place to see the capabilities that a printer should seek in their outsourcing partners.
Should you choose to go, and we think that it is in your vested print business interests to so choose, time is short but you can still register and go. Here is PrintCom’s analysts’ view of PRINT 13 including ‘gotta see’ technologies and products.
PRINT 13 will be a sea of meetings, co-sponsored events, supplier-hosted gatherings and a full agenda of seminars, all complemented by the largest trade show assembly of digital printing and related postpress equipment to be found in the Western Hemisphere and Europe in 2013. In the five days of PRINT, you cannot participate in show related activates and see all of the displayed equipment. So effective PRINT 13 attendance requires advance planning, including meetings and seminars.
With 60 co-located meetings at PRINT and a full 70+ session seminar program, as well as many booth presentations on the show floor, PRINT 13 is a networking and educational bonanza. They make PRINT 13 a ‘gotta go’ because in today’s competitive multi-media environment you ‘gotta learn.’ A listing of the show’s seminars will be found at: www.print2013.com/SessionsEvents/SeminarProgram.aspx.