Gartner Survey Identifies the Top-Five Daily Activities Done on Media Tablets
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“They seek to use whichever device is at hand—or the most convenient to use at a particular time and for a specific task. However, respondents use their PCs (desk-based or mobile) 20 percent less at weekends.”
Media tablets play a more dominant role in the home than mobile phones or PCs, with the highest usage taking place in the living room (87 percent), the bedroom (65 percent) and the kitchen (47 percent). “Weekday evenings are the most popular time to use media tablets, and this usage flattens out during the weekend as people tend to be away from home,” said Milanesi.
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