Fujifilm Hosts Customer Summit
HANOVER PARK, IL—The Graphic Systems Div. of Fuji Photo Film U.S.A. recently played host to the third annual Customer Alliance Summit in Miami Beach, FL. The summit was designed as an opportunity for Fujifilm executives and representatives of each area of the graphic arts world to convene to discuss issues and concerns of today, as well as possibilities and plans for tomorrow.
The three-day event included representatives from high-powered advertising agencies, people from major corporations like American Express, Hasbro, Kraft and Sony, as well as representatives from renowned publishing houses such as Condé Nast, Hearst and McGraw-Hill. In addition, Fujifilm also invited customers Michael Simon of Publishers Press and Dan Hirt of Primary Color to share their insights into the printing and publishing business.
The summit's discussion centered around the issues concerning the graphic arts community, including digital proofing, screening alternatives and workflow. There was also talk about new technologies that are currently under development.
"This is the first summit I've attended. I found it very informative and am glad I was able to go," says Ron Folak, executive print producer at DDB Chicago. "We get so busy in our day-to-day work, and this helped me pull my head out of the sand and take a look around," he adds.
The summit's relaxed and informal setting also offered attendees the opportunity to talk one-on-one with Fujifilm representatives about their challenges.
"This summit is an excellent opportunity for Fujifilm to have in-depth discussions with those in the printing industry," says Tim Combs, vice president and general manager of Fujifilm Graphic Systems Div. "We want to be sure we understand not only what their needs are, but also what issues they're facing on a daily basis so that we can ensure we're supplying realistic and beneficial tools."