Freedom Graphic Systems Makes Major Entry into the World of Digital Printing
MILTON, WI—02/13/07—Freedom Graphic Systems, one of the fastest growing direct mail printing companies in the country has expanded its service offering with the addition of significant variable, digital print capacity.
Freedom has taken delivery of two Xerox iGen3 high speed printers at the company’s Aurora, IL facility. Two additional iGen3’s have been ordered and will be placed in other Freedom locations early this year. This investment is consistent with the company’s geographic strategy to be able to produce and enter the mail stream closest to the final destination point. Thereby allowing customers maximum flexibility coupled with significant cost savings. The initial order represents a significant expansion of personalized capabilities targeted to serve the one to one market space.
Existing client demand helped drive this decision by asking Freedom to expand their variable data/one to one capability’s in order to create personalized/targeted applications. These applications include direct mail, brochures, reports and other documents with variable print and images, each customized to a particular audience and for a particular individual.
Marty Liebert, president of Freedom said, “We have been observing the evolution of the digital print market for some time and given the significant improvement in performance and cost, as well as the advancement of our clients’ variable database knowledge, felt that now was the ideal time for us to expand our service platform.
Unlike many of the providers of digital print, who come from a commercial printing background, Freedom brings to market a total understanding of a direct mail campaign beginning with creative concept through targeted personalization, production and mail processing. We have the right sales and production teams in place and with this platform enhancement, the right equipment to successfully produce our clients’ digital programs.”
Freedom Graphic Systems is a direct mail printer with extensive personalization, in-line finishing, collating, lettershop and commingling capabilities. The company has locations in Milton, WI, Aurora, IL, Grand Prairie, TX and Ontario, CA. As a solution based, “CAN DO” company, Freedom has extensive experience in developing formats and meet clients’ direct mail requirements. For further information contact Jim Cyze, Senior Vice President – Sales & Marketing at 866-310-3733.