Fold of the Week: Clever Twist Fold Modifications
I’m obsessed with format modification right now, because I think it’s empowering as a designer to know where you can push the envelope.
So, this week, it’s all about the Twist Fold, which can be intimidating at first, until you understand how you can manipulate it:
- We’ll start by looking at three Twist Folds to see how different the exact same folding style can be.
- Then, we'll compare placement of the scores and proportion of the flat sheet to see how it was possible to achieve three entirely different results.
Twist Folds rock! I hope you can find the opportunity to use one in 2023. Thanks for watching and — I appreciate you.
How were these brochures produced?
Folding Style: Twist Fold
Sample #1: Allied Printing for Choate Rosemary Hall / 6 x 6" folded; 12 x 12" flat
Sample #2: Slate Group for Junior League of Lubbock / 6 x 9" folded; 12 x 15" flat
Sample #3: McCallum Printing (now Burke Group) / 7.125 x 7.125" folded; 11.375 x 11.375" flat
Finishing: Score, Foil Stamp (Sample #3), Hand Fold
Budget Rating: Low – High*
*The price range is wide, because if you're producing a small quantity, it's just a rectangular sheet with scores, hand folded. However, if you're producing a large quantity of this tricky format, hand folding requires skill and time, and can really add up to higher costs (which can be worth it for the right project).
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.