Finishing Touches Play Pivotal Role
In the years since the last Drupa, demand for increasingly diverse finishing work has gone hand-in-hand with the trend toward mostly small run sizes. Along with this, trends toward greater use of color and a general demand for higher quality products have gained momentum.
Novel finishing solutions introduced back in 2004 have since become integral elements in the printing process. Techniques such as coatings, gold and silver inks, diecutting, embossing and foil application are now routinely used to add value to high-quality print materials. Machine and material manufacturers at Drupa 2008 will be introducing products and services in line with this market trend.