Dome Printing--Matching Proof to Plate
So, what's next for Dome?
What will be the next digital imaging device to win over the support and investment dollars of the pioneering Poole family? Is prepress the targeted area for more digital investments, or will the pressroom get the next hit of Poole resources, as Dome updates to compete in a consolidation-heavy marketplace? Will this meticulous printing operation consider the move to digital color printing for short-run, on-demand applications?
"We have researched the effectiveness of installing a digital printing press, possibly a Heidelberg Quickmaster DI or GTO-DI. Presently, we believe that having imaging technology direct-to-plate is more efficient than imaging directly on the press," Tim Poole reports. "On-demand printing, with variable data, is finding its way into the direct mail, packaging and label markets."
Even so, Tim Poole prefers to reserve the right to give his final analysis on digital printing and its potential impact on traditional printing processes. "I am still unsure of the impact variable printing will have on the general commercial printing market. Direct mail markets will be affected, though, and it should be assumed that printing companies which specialize in direct mail have already started the migration to digital printing."
Time will tell, Tim.