High margins are the draw in adding wide-format capabilities…at least for now. In his session, Charles Lawson, president of PDQ Printing in Las Vegas, said working in the investment and business turnaround field led him to take over PDQ four years ago with the intention of selling it after building up the business. "But the margins turned out to be too good to sell it," he noted.
PDQ currently does around $10 million in sales with wide-format work being one of the biggest profit departments, Lawson reported. "It's not too late to get into the market. At least in Vegas, though, we are just starting to see deterioration of margins. I don't think the high margins will be around much longer."