BCC Software Announces Launch of Exclusive New Data Quality Product
ROCHESTER. N.Y. - August 29, 2018 - BCC Software, a provider of address quality, postal software and data-based solutions, is excited to announce the release of an innovative data quality product called Compliance+. Compliance+ maximizes the potential of every contact list by combining the power of USPS data with selected industry data sets into a single process that produces the most complete, correct and current mailing list available.
“We are excited to bring this innovative offering to the direct mail market,” said Shawn Ryan, BCC Software’s Vice President of Product Strategy. “Our customers are already data quality experts. This allows them to build on that reputation and offer their clients and organizations better results. Direct mail already has the highest response rates of any type of marketing campaign, and with our new Compliance+ bundle, our customers have a profitable way to build on that success.”
For mail service providers, Compliance+ provides a unique opportunity to differentiate their offerings in a simple, affordable way without any disruption to their tight processing schedules. For the mail owner, reduced waste and increased campaign performance is well worth the investment.
Compliance+ takes advantage of the most accurate data available by utilizing both USPS and industry data sources to confirm more addresses and locate more moves than traditional compliance-based processing alone. When a company uses Compliance+, they go beyond standard USPS compliance regulations, extend their reach, and improve campaign return on investment.
“This is an exciting announcement for us, and more importantly for our customers,” continued Shawn Ryan. “It extends our vision and commitment of ‘Continued Focus, Future Growth’ by providing a differentiator in an increasingly competitive world. The early response has been fantastic, and we’re excited to build on this concept in the future.”
The preceding press release was provided by a company unaffiliated with Printing Impressions. The views expressed within do not directly reflect the thoughts or opinions of Printing Impressions.