Scodix Makes Largest Deal in Its History with the Sale of 10 Ultra Pro Digitals
ROSH HA’AYIN, Israel — July 5 , 2016 — Scodix, a leader in digital enhancement solutions for the graphic arts industry, today announced it has entered into a strategic global partnership agreement with Avery Dennison Retail Branding and Information Solutions (RBIS), a division of Avery Dennison (NYSE: AVY). Under the terms of the agreement, Avery Dennison RBIS, a global leader in apparel and footwear branding, packaging, labeling, and RFID solutions, will acquire 10 Scodix Ultra Pro Digital Enhancement presses. Representing the most substantial deal in Scodix history, the companies will work closely together to implement the 10 finishing systems — with the full range of Scodix enhancements — strategically across Avery Dennison RBIS' key production facilities worldwide.
The Scodix presses will be used primarily to enhance customer tags and brand labels that not only inspire greater sensory appeal and customer response, but brand awareness and loyalty. Avery Dennison RBIS has employed two Scodix Ultra Pro systems in their production facilities since 2015 and has received rave reviews from production personnel and brand managers alike.
"Avery Dennison RBIS is a worldwide leader in branding solutions serving the most inspired brands in the apparel and footwear industry," notes Charlie Brown, head of global innovation, Avery Dennison RBIS. “Clothing and footwear manufacturers are constantly seeking new solutions that elevate their brands, especially at point-of-purchase. Using Scodix, we service their evolving demands for greater branding differentiation and personalization, helping them to display their offerings as a more premium product. One of the first customers to preview and adopt our Scodix enhancement option was outdoor apparel leader, The North Face. When we show customers Scodix for the first time, you can feel their energy shift, creating a wow factor."
To learn more about the impact of Scodix on the apparel industry, watch this video featuring Charlie Brown, head of global innovation, Avery Dennison RBIS.
Since 2009, Scodix has become the established innovator and leader of digital enhancement of printed products. By replacing the cumbersome, time-consuming and expensive elements of traditional analog practices with more efficient and effective digital solutions, Scodix has made finishing techniques such as embossing, foiling, silk screening more feasible and attractive to both service providers and consumers. Currently, Scodix offers nine different enhancement applications.
"Avery Dennison RBIS is recognized worldwide as the leader in labeling, branding and packaging solutions and we are honored to be their production partner," notes Jason Rollo, director of global strategic accounts. "Yet, it’s an honor that has been earned in the manufacturing trenches of their facilities. We started to work with Avery Dennison RBIS in early 2015, and have gained their trust with consistent reliability and quality productivity. The expanded adoption of Scodix in their global operations is further evidence of the acceptance of the digital printed enhancement category we pioneered and have nurtured to prominence."
Scodix Ltd. is a leading provider of digital print enhancement presses for the Graphic Arts industry, giving print service providers and converters real, measurable added value to the products they deliver to their customers. Scodix provides the tools needed to expand a product portfolio to put you a customer one step ahead of the competition. Through its Scodix S Series, Scodix Ultra series, and Scodix E106 press, the company offers a range of applications including: Scodix Sense with tactile results for embosomed effects, Scodix Foil utilizing all types of foil, Scodix Spot for silkscreen effects, Scodix VDP/VDE (with barcode) for personalization, and Scodix Metallic, Scodix Glitter and Scodix Braille. What’s more, all Scodix applications are manufactured on a single Scodix digital enhancement press.
The company’s aim is to lead print enhancement into the digital age and to be known for its passion and commitment to providing what its customers need the most — true brand differentiation for today’s highly competitive printing environment.
About Avery Dennison RBIS
Avery Dennison RBIS, a global leader in apparel and footwear industry solutions, is a $1.5 billion division of Avery Dennison (NYSE: AVY). Avery Dennison RBIS provides intelligent, creative and sustainable solutions that elevate brands and accelerate performance throughout the global retail supply chain. The company elevates brands through graphic tickets, tags and labels, embellishments and packaging solutions that enhance consumer appeal. It accelerates performance through RFID enabled inventory and loss prevention solutions, price management, global compliance, and brand security solutions. Based in Westborough, Mass., Avery Dennison RBIS responsibly serves the global marketplace with operations in 50 countries, across six continents.