Farquharson/Tedesco on Business Development: 2013 Deathbed Regrets, Oath
"As for my salespeople, 2014 is the year that I ask for a sales plan from each of my reps. I will assess their strengths and weaknesses, and spend some money on training as necessary. I also vow to be the sales manager that I haven't been in the past, meeting with my reps on a regular basis and getting to know their accounts. After all, they belong to us, not them.
"Finally, I will seek out and find someone to hold me accountable for these promises made today. I take this oath with my left hand firmly place on the Book of Good Intentions. Oh, and one more thing: This time, I mean it!" PI
About the Authors
T.J. Tedesco is team leader of Grow Sales, a marketing and PR services company that has served graphic arts companies since 1996. He wrote "Direct Mail Pal 2012" and seven other books. Contact Tedesco at (301) 294-9900 or e-mail firstname.lastname@example.org. Bill Farquharson is the president of Aspire For. Through his Sales Challenge and Tuesday eWorkshop training programs, Farquharson can help drive your sales. Visit his Website at www.aspirefor.com or call him at (781) 934-7036.
Bill Farquharson is a sales trainer for the graphic arts. Email him at Bill@AspireFor.com or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault are available at BillFarquharson.com.