In this episode of Printing's Alive, Warren Werbitt chats with Katelin Shanks from Racami about software implementation in the printing industry. They discuss planning challenges, building internal teams, and the importance of communication. The conversation covers print automation trends, investment sizing, and common implementation issues, with a focus on AI's impact. Shanks offers insights on vendor relationships, solution architecture, and ROI. They also discuss Racami’s platform and AI's future role. This episode provides valuable advice for small to medium-sized printers, stressing education, human interaction, and cautious AI adoption.
00:00 Introduction and Guest Welcome
00:35 Overview of Racami
02:11 Challenges in Software Implementation
03:53 Engaging with Printers
09:48 Automation in Printing
12:21 Vendor Relationships and Ethics
28:20 Overcoming Implementation Fears
34:42 Taking Print Vendors Seriously
35:07 Real-World Success Story
37:13 Alchem-e Platform
39:34 Trends in Customer Communication
44:28 AI in Print Automation
49:20 Advice for Small to Medium Printers
57:07 The Future of Automation
01:00:26 Final Thoughts and Takeaways
To listen to the audio version of this podcast, click here.
The preceding content was provided by a contributor unaffiliated with Printing Impressions. The views expressed within may not directly reflect the thoughts or opinions of the staff of Printing Impressions.





