Welcome to the very first episode of the brand new series, 5 Minute Mail. In it, Senior Editor Toni McQuilken and Printing Impressions Contributor Paull Bobnak will sit down twice a month to chat about the trends impacting printers in the direct mail and postal space - all in five minutes or less! They are both excited to bring their deep love and passion about direct mail together, and are looking forward to having a chance to really dive into the topics that matter. And to do it in a format that will make it quick and easy to slip into your daily routine. So bookmark this space, and come back every other Thursday for the next installment!