Michael Makin, President and CEO of Printing Industries of America (PIA), discusses an appeal he sent out to printers across the country to see if they would be willing to assist those who were inconvenienced and misplaced by the recent hurricanes. According to Makin, the response has been overwhelming - with hundreds of companies that have expressed their willingness to help out. Makin also noted that the PIA is getting ready for the legislative challenges that are facing the industry, how the PIA is working hard on the postal reform passed, and the impact that the potential of the ad tax deductibility going away will have on direct mailers and printers.
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