Your Marketing and Design Reading for The Weekend

So boring or not, SEO is important to you as a marketer and to your bosses, even if they don't know it. I completely agree with Shaun Hinklein when he says explaining SEO can be boring because:

1. You've probably done it a million times
2. You sound like robot talking about Google AdWords, social SEO and the importance of quality vs. quantity.
3. You know it's more complicated than one sit-down can justify and that in itself makes it all the more boring.

Ultimately, the author suggested you just admit that SEO is boring to those who don't get it and shovel through. Sounds like a plan to me.

I am always looking for great sources of advice, information, research and trends on marketing topics. Do me a favor and pass along any of your favorites. Enjoy your weekend!

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