Reputation Management Drives Revenue for Small Businesses
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kellyglass
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We all do it—use a search engine to find a local business and learn more about them. That’s why good reviews online can refer hundreds or even thousands of customers to your company. But negative reviews, news and employee comments can be disastrous to your reputation and your bottom line. There are numerous opportunities today for your brand to be trashed on review sites, social media, etc. So it is critical to be proactive in managing your online reputation and to establish a positive presence that can counter anything that is published in the future.
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