You’re a Printer. Stop Denying It!
I've had it with printing companies masquerading as marketing solutions providers. Lately, when I go online to find out more about a particular firm, I have to dig deeper into a Website than just the home page (Mistake #1: obscure the truth about your services on the home page.) to find out what a company really does.
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com