Invasion of the Listicklers and Master Baiters
From TIME magazine's web site
Forget about journalists. What web publishers are looking for these days are listicklers and master baiters, our Publishing Words of the Day.
Sure, long-form journalism may be impressive, but for pageviews there's nothing like a clickbait headline, especially if it links to a 20-part slide show.
Say what? From WaPo.com
Master baiters are the evil geniuses who